Prof Pradyanand Mishra

Assistant Professor

Sri. Pradnyanand D. Mishra
Handphone: 9886 747947 Email: pnand.m@gmail.com
Working Highlights:
Presently working with GBS Hubli
Previously, visiting Faculty @ AIMS IBS Bengaluru
Submitted Phd Thesis in Marketing stream @ Rayalaseema University Kurnool.
Worked as a Principal at KLE BBA & BCA College Dharwad. 2015-18
Made the College Standalone KLE BBA & BCA College Dharwad 2015
Started BCA wing @KLE Sri Mrityunjaya College 2013
Joined as a lecturer & started BBA wing @ KLE Sri Mrityunjaya College 2011
Teaching Assignments: As a visiting faculty: August 09 – April 11
Corporate Experience May 2007- Sept 2008

Other assignments handled in academics:
Project guidance for MBA students
UG level paper setting & evaluation @ KUD
Branding & development of in house activities – Ananya, Abhyudaya, JOBdari, Jashn-eAzadi, Online branding and advertisement on Google, FB & Instagram
Teaching/ Administrative Assignment:

Worked as a Principal with KLE College of BBA & BCA, Since August 2015 – June 2018
Key Responsibilities

Administration, Teaching marketing & general management subjects
Meeting PU college principals and arranging seminars for BBA & BCA program
Responsible for marketing and promotional activities
Earlier Teaching Assignments: As a visiting faculty: August 09 – April 11
WLC PGDM college Hubballi
DBHPS BBA & BCA college Dharwad
Rajiv Gandhi BBA & BCA college Dharwad
Corporate Experience

Eternalite Advertising, Bengaluru as Account Manager from April 08-Sept 08
Key Responsibilities

Centered with client meet & brief writing
Media planning – advertisement and promotional planning for clients
Product Launch- Magzine – India Insight

Kotak Securties, Hubballi as Marketing Officer from May 07 – Jan 08
Key Responsibilities

Launch of financial products in Hubbali
Dealing with the customers and dealers for profit maximization
Planning regular financial awareness programs by mass counselling

Synergy Consultants & Trainers, Huballi as Marketing Trainee from Aug03 – April 05

Key Responsibilities

Assisted in managing the branch operations
Participated in launching of different programs of the institute

Academic Highlights:

Submitted Phd with Rayalaseema University Kurnool Andhra Pradesh
Mphil with PRIST University Thanjovur Tamilnadu
MBA (Marketing)–KLE IMSR, affiliated to Karnatak University Dharwad
Bcom–CSI College, affiliated to Karnatak University Dharwad
PUC – JSS College Dharwad
SSLC – Basel Mission English Medium High School Dharwad

Personality:

A highly self motivated person
Interested in learning newer technology & skills
Team oriented with strong relationship building capabilities

Conferences & Papers:
Published a paper in International Journal of Research Publication and Reviews on “Major
Insights, Value Orientation on revolution of Retail Industry in Current Context from
Perspective of retail 1.0 to Retail 4.0”
Attended a Faculty Development Training Program on “Leveraging Unlimited Potential of
Faculties in Digital Age” by London School of Digital Business, UK
Published a paper in International Journals of Humanities, Law and Social Science on
“Challenges, opportunities and vital significant insights on Bridging the digital divide in
0Indian context”
Attended a Faculty Development Program by London School of Digital Business UK, on
“Leveraging unlimited potential of faculties in Digital Age”
Published a paper in International Journal of Latest Engineering and Management Research
on ” A study on significant aspects of big data analytics and internet of things with special
reference to governance, development & sustainability measures and avenues in present
context”
Presented & published a paper “A CONCEPTUAL STUDY ON TECHNOLOGY DRIVEN RETAIL
JEWELLERY INDUSTRY IN INDIA”
Presented & published a paper “BUYERS PERCEPTION TOWARDS GOLD JEWELLERY ON
SELECT”
Presented & published a paper on “Leadership & Ethical organization” at the national
conference held in Jain College Belgaum
Presented a paper on “Depriciation of Indian Rupee” at the UGC sponsored national
conference held in GH College Haveri
Presented a paper on “FDI in Retail” at UGC sponsored national conference held in CSI
College Dharwad
Publication of an International paper in Asia Pacific Journal of research on “Reengineering
of Indian Economy” held at ShirdiSai Engineering College Bengaluru.
Presented a paper on “FDI in Retail” at the national conference held in SDM Dharwad
Presented a paper on “Is it a silver lining after Recession” at the state level conference held
in T.John College Bengaluru.
Presented & Published paper on “Entrepreneurship Development in Agriculture and Allied
Sector” at the national conference held in M.S. Ramaiah Institute of Technology Bengaluru
Presented a paper on “Handling Multitaskers” at the national conference held in Sridevi
Institute of Technology Tumkur